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Automated Market Research

Developing an Automated Market Research Tool

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Case Study at a Glance

Challenges

  • Non-standardized approach to capturing market research
  • No internal development team to create application

Solutions

  • Automated toolkit
  • Market their tool to their industry and other companies

Benefits

  • SaaS that offers advanced toolkit
  • Adds new features and makes adjustments to market changes

The Company: Marketing Firm

This world-renowned marketing research and analysis firm assists clients in achieving their goals.

Their research tool performs market research to guide clients toward transformational growth strategies by focusing on innovation opportunities driven by disruptive technologies, mega-trends, emerging markets, and new business models.

Download the full case study (PDF)

CS202401-05

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