Why Executives & Developers Speak Different Languages—How to Bridge the Gap [Webinar]

Challenges

  • No alignment in the organization
  • Over half of software projects still fail
  • Gaps between the Developer perspective and Executive perspective

Solutions

  • Adopt a common model or a process.
  • Align the team
  • Utilize The Clear Measure Way
  • Implement all 3 stages of Continuous integration

Benefits

  • Creates motivation and engagement for Developers
  • Creates clarity for the Executives.
  • Increases project success rate
  • Keeps software projects on target

“Executives don’t understand what we do!” exclaims the developer. “Developers don’t understand how much this is costing us!” the executive responds.

Across our industry, executives are frustrated that they can’t get straight answers to simple questions like “When will it be finished?” And Developers are frustrated that executives are always changing their minds, asking for ambiguous things, and then wanting concrete deadlines.

In this webinar, we are going to explore the reasons for the communication mismatch. We’ll share how developers can better speak the executive language and how executives can better communicate with their software teams.

The webinar host, Jeffrey Palermo, has been a programmer since 1997 and has been managing programmers since 2006. He has bridged both worlds, loves helping software teams succeed, and enjoys helping executives oversee their software teams better.