“Executives don’t understand what we do!” exclaims the developer. “Developers don’t understand how much this is costing us!” the executive responds.
Across our industry, executives are frustrated that they can’t get straight answers to simple questions like “When will it be finished?” And developers are frustrated that executives are always changing their minds, asking for ambiguous things, and then wanting concrete deadlines.
In this webinar, we are going to explore the reasons for the communication mismatch. We’ll share what executives should be asking to get the answers they need. Discover what developers need to hear from their executives and how developers may translate an executive’s “asks” into the work they are doing.
The webinar host, Jeffrey Palermo, has been a programmer since 1997 and a software executive since 2006. He has bridged both worlds, loves helping software teams succeed, and enjoys helping executives oversee their software teams better.